Many well-delivered presentations are quickly forgotten because their messages are lost.
Developing an idea that runs right through your presentation is key. The idea could be in the form of a slogan or a rallying call.
You might not like them or could even hate the simplicity of catchy slogans but it’s good to realize their value.
They create memory hooks for speakers, trainers, coaches and most importantly, the listener. They can unlock key content, stories, and action commitments long after your presentation.
Create simple messages that your audience will remember.